Marketing Your Business on the Internet 101

Written by admin Apr 30

Even if you know how important it is to market your business on the internet, you don’t have thousands of dollars to spend each month, and you may not be an expert on Search Engine Optimization or Keyword Advertising (yet).

This article is about using consistent, free (or cheap) marketing strategies that you can start using today to make a difference in your business.

The Goal of marketing your business on the internet is to get consistent traffic to your site from your target market.

The three key words to remember about internet marketing are Consistent, Targeted, and Smart.

~Consistent marketing practices will help you build a trusted presence on the web, and catch people who visit the same sites regularly. New people are always suspect, and you may not start to get results until you’ve been around long enough for people to trust you.

~A Targeted strategy will focus on the type of person who is most likely to be interested in your product or service. If your ideal customer is a truck driver between 40 and 50 years old, you should not be marketing to young single moms on Myspace.

~Smart marketing means using the tools the big kids use. Do some research to discover what the successful marketers are doing to get crazy high traffic, and do that. My mentor Walter Hailey always told me that “It’s easier to copy genius than to create mediocrity.”

It will take time to create the kind of web presence that will generate consistent traffic (and revenue) for your business, but as long as your effort is targeted, consistent, and smart, you will attract quality customers without spending thousands of dollars or hundreds of hours of your time.

Let’s get down to specifics – what can I start doing in my business tomorrow that will put me on the path to generating more traffic for my site and putting more money in my pocket?

I will assume that you already have a website for your business, and a professional email address with a unique url (not generic like yourname@gmail.com or business@yahoo.com). If you don’t have one yet, you can get one free from Google. Your next step is getting your business name, image, and content onto the web where your target market will find it and become a customer/client.

There are three main categories of marketing strategies to investigate as you are creating a marketing plan: Networking, Blogging/Article Writing, and Advertising.

1. Social or Business Networking. Become a part of a networking community where you can build your own profile or web page and interact with others in the community. There are a ton of networking sites on the internet, some of which are mostly for socializing about niche topics, others are more focused on doing business. Choose 3-5 networks to join, and make sure all of them are connected to each other, and back to your website.

Here are a few to get you started: Facebook, Myspace, Squidoo, Twitter, LinkedIn, Direct Matches, Shmoozii, Biznik

2. Blogging and Article Writing. They go together like peanuts and raisins. Every article you write for the blog should also be published on the web to as many article directories as possible, with your link included in the resource box. The more places your link appears on the web, the better. Update the blog frequently, put an RSS feed on your website and social networking profiles, and tell your friends about it. Search engines love fresh, new content that matches keywords, so including keywords in the blog content can help searchers find you.

Google’s Blogspot is a great way to get started if you have never had a blog before. Wordpress, Squarespace, Typepad, and Thoughts.com are easy to use, have professional looking templates, and can be set up in a few hours.

As for Article Directories, you can submit by hand, but I wouldn’t recommend it. People getting real results with article writing have an automated service that submits articles to hundreds of directories automatically. I have found two: SubmitYOURArticle (web-based) and Article Submitter Platinum (Software). They are not free, but they are worth it if you choose article writing as one of your marketing strategies.

3. Advertising using Adwords, keywords, pay-per-click, or traffic exchanges. Although it is less personal, advertising gives you access to a vast number of people for a relatively small cost – and most sites have free trials or sign-up bonuses that can help you create an ad that works before you start paying for it. Use the same keywords that are on your website and blog in your advertisements, and search engines will like you even more.

My short list of Advertising sites would include: Adland Pro, Bananapile, ReaLook, Spiderjump, and HitsFrenzy. Also look at Clickable – a service that can manage advertising campaigns on Google, Yahoo, MSN, and others simultaneously.

Using a few of the services from all three of the above categories in tandem will create a tight web to capture your customers and send them to your site. As long as you update Consistently, Target your campaigns accurately, and be Smart about where you spend your money and time, you can see results in a little as a few weeks and secure your long-term success.

Best of luck with your research, stick with it, and remember that even in the tedious moments, owning your own business is so much better than going to work at 9am in a job that doesn’t fulfill you.

Do Good and Be Well,

~Colin Turner

Colin Turner
http://www.articlesbase.com/internet-articles/marketing-your-business-on-the-internet-101-706233.html

Social Networking and Your Business

Written by admin Apr 30

Social networking is the up and coming way to grow your business. It’s a way to meet knew people, communicate with people you already know, learn from others, and share your business. There are rules that go with networking that will make or break your success.

There are three websites that are very popular with the business crowd right now. We will talk about these sites and how to network to your success.

* Twitter

Twitter is a live site where you can communicate with others. Its like instant messaging in that the messages come through right away. Its different in that you receive messages that are not directed to you, but sent by people that are listed as your followers.

One way to be successful with Twitter is to help others when they ask for advice. If one of your followers asks a question, answer it if you can. If they ask for comments on a blog post or change to a website, make a comment. If you know of a person that needs something that one of your followers offers, send them to that person. Make sure you tell the follower what you are doing so they know. That will build trust with them and they will do the same to you.

One way to have poor success with Twitter is to talk about your business all the time. Advertise your business all the time, talk about how you can help others with your business, don’t talk to others, don’t help others, etc. You lose followers like hot cakes when you do this. People don’t want to hear about your business all the time.

* Facebook

Facebook gives you the ability to communicate with others through groups and guest books. You can find friends, coworkers, clients, customers, and others on Facebook. There are groups you can join or you can create your own. With these groups you can network and learn from the people that are a part of these groups.

Just like Twitter, you don’t want to over do it with your business talk. The best thing to do is talk to people, get to know them, share exciting things that are happening, and so on. It’s ok to talk about your business, just don’t do it the entire time while you are online.

* LinkedIn

LinkedIn is the way networking was supposed to be. When you set up a LinkedIn account, you add your experience, past positions held, education, recommendations, and websites. It’s a way of building trust so people will be able to feel comfortable working with you.

LinkedIn also has groups that you can join. These groups are a way to network with others that are in the same type of business as you or groups that are full of your target market. You can share valuable information with the participants of the group and you can also learn from these people.

Networking is vital for business owners. If it’s done the correct way, you will be successful in business. When it’s done incorrectly, people won’t want to do business with you. Heres to your networking success! 

Michael Frost
http://www.articlesbase.com/internet-articles/social-networking-and-your-business-701858.html

How to get followers on twitter?

Written by admin Apr 28

It is so darn annoying how my friends can get 1000 of followers but i cant
Please tell me a way to get a lot of followers . .

Ps . No rude comments please . its annoying .

The key to getting followers in Twitter is by following others. However, you probably don’t want to follow just anybody. You want to follow people who are interested in the things that you are interested in. So make a list of 7 keywords or things that you are interested in and then watch this video about how to sign-up for a free Twitter application that will allow you to follow people using your keywords. Because you both share an interest, there is a high probability that they will follow you back.

Click (or copy & paste in to your browser) this link to see the video: http://ow.ly/1guTk

How do you feel about "doesntmeanyourblack" being a trending topic on Twitter?

Written by admin Apr 26

Personally, it disgusts me and what makes it worse is that black people are the many people tweeting saying "it doesn’t mean your black if you like fried chicken and Kool-Aid" seriously, the self deprecating just seems to never end -_-

People should make up their minds. On one hand, you have stupid white teenage girls thinking it’s cool to act "gangsta" and date thugs, white men being "wiggers," and everyone loving that horrible rap music. But then they pull crap like that. Both are wrong.

Increasing Web Site Traffic with 5 Easy Strategies

Written by admin Apr 26

Unfortunately, most new entrepreneurs and veterans to online business will struggle with increasing web site traffic. They are led in the wrong direction usually by their upline. They are taught old techniques, such as, get your friends and family involved or buy a bunch of leads. These techniques were created before the age of the internet. With the internet now in full blast you need up to date online marketing techniques to take advantage of this massive market. The most important part to marketing online is learning modern day techniques for increasing web site traffic. Once this step is mastered there is no stopping your success with any business. There are many strategies to use when increasing web site traffic. Here are the top 5 ways for increasing web site traffic and generate leads for your business.

1. Learn to master article marketing!

One of the best ways to create an online presence and improve web site traffic is article marketing. Article marketing is simply writing down your thoughts and opinions on a subject to share with the online community. This article you are reading now is a form of article marketing. With This marketing strategy if done properly can help improve web site traffic forever. This strategy can be implemented successfully with little to no money or it can be outsourced.

2. Forget about the Press! Put out your own Press Releases.

Press release marketing can be one of the most effective ways to improve web site traffic and generate leads for a website. The reason it is so effective is Google feels they have more value then other content and will rank a press release higher in the search results. Press releases are different from article marketing due to the format. A press release should be formatted in the third person. This strategy can also be done with little to no money or can be outsourced. However it is a strategy that is highly recommended.

3. Piggy-back on the Social Media phenomenon!

Social Media Marketing is a fun easy way to improve web site traffic. However, it must be done right or it could tarnish your reputation as an authority online forever. The best two social media sites to use would be Twitter and Facebook. Social Media marketing is most effective when sharing information that adds value to other’s lives. If you’re the type of person that likes to spam others with your Biz opportunities, social media marketing is not for you. The spamming method of advertising will only hurt you on the social media sites. Social Media marketing is a free way to driving traffic to a website.

4. Use Video Marketing to get your audience to instantly know, like and trust you

People love everything about video. From movie stars to movies and TV shows. Video has played a big part in the U.S. culture. People are more likely to click and watch a video, then read an article. That is why video marketing is so powerful. It allows your audience to see who you are and match a voice to a face. This is why video marketing

will allow your audience to know, like and trust you instantly. Video marketing is also very easy. All you need is a video camera and a subject. The best thing about this type of marketing is Google holds video as more valuable and will rank it faster and higher then another content including press releases. This type of marketing can be done for a very low cost.

5. Mastering Google with Adwords!

The best way when increasing web site traffic is to use Google adwords. Adwords is an advanced marketing strategy that does cost money. However if you have the money the risk is definitely worth the reward. With Adwords you want to start off doing small campaigns. This will allow you to understand how it works. Also, make sure you learn as much as possible about Adwords from master marketer before using more money on your campaigns. The last piece of advice is learn, learn, learn as much as you can about this marketing strategy.

These are the top 5 ways to drive a ton of targeted traffic to a website. If you learn how to master all of these marketing strategies, there is no doubt you will be generating enough leads for years to come.

For those of you that want a step by step system to marketing.  Also have all of the trail and error eliminated and look over the shoulder of a team of 7 figure top income earners in the industry. Just click the link below in the author box

Zack Miller
http://www.articlesbase.com/team-building-articles/increasing-web-site-traffic-with-5-easy-strategies-1157890.html

Bravo & Foursquare Enter Brand Partnership

Written by admin Apr 26

People love living like stars. Oh, I want Beyonce’s favorite Nintendo DS game, or I want Diddy’s Sean John… we are obsessed with the most fabulous lives of celebs — even though Behind the Music tells us otherwise. To help you take your star obsession to the next level and turn on stalker mode, FourSquare and Bravo! have partnered so you can visit the Bravo! star’s favorite locales. The partnership is the most recent deal for the uber-hipster social networking game, FourSquare, to grow its user-base up the adopter curve (are you listening Google Latitude?).

The much-hyped, FourSquare, is a location-based social networking game for smartphones, with apps for the iPhone, Android and Blackberry. FourSquare users earn points and unlock badges to take ownership over favorite locations. The social network game boasts over 300,000 users and enables push notifications to other social networks, such as Facebook and Twitter.

To grow its initial Innovator user-base (see above), Foursquare appealed to 20something tragically hip urban hipsters (wait, was that a Gen X reference?) with its ironic Douchebag awards and locale Mayorship. “In the Bay Area, [FourSquare] has turned into a pretty valuable utility,” Kevin Rose, the founder of Digg and an investor in both Foursquare and Gowalla. To appeal to this young demographic, FourSquare partnered with the trendy New York-based frozen treat franchise, Tasti D-Lite, to create rewards points for D-Lite’s loyal, young, hip Pecan Preline Crunchy customers.

Now, FourSquare is making its way up the adoption curve to early adopters with its recent partnership with Bravo! The social network game is reaching out to Bravo!’s more broad, mainstream, creative audience. Makes sense: Bravo!’s audience is young, tech-savvy and trendy — in-line with FourSquare.

FourSquare is going to activate Bravo!’s audience by allowing users live like Bravo!’s stars and win prizes (a sad, lonely millionaire from Patti’s matchmaker show?), such as Kelly from Kell on Earth and Patti from the Millionaire Matchmaker. Users will play alongside the show by using FourSquare’s “checking in” at bars, restaurants and other places to win badges, prizes and other incentives at 500 Bravo! locations. Just imagine, you could hang out at Kelly’s favorite New York trendy cafe and win a… mocha-colored dress?

When and how will FourSquare cross the chasm between early adopters and early majority? Based on the adoption curve of Facebook and Twitter, we guesstimate one and a half to two years. Facebook and FourSquare follow a similar path. Remember when Facebook used to be for just beer-guzzling college students? Those were the Innovators. When the social network grew out of its college skin — and opened its doors to the world — Early Adopters became young, non-college students. The world…

To read more about Bravo & FourSquare’s brand partnership, go to Sparxoo, a digital marketing, branding and business development blog.

Sparxoo

Has anyone used a guy called Paul O’Mahony from www.paulomahony.com for internet marketing/ twitter coaching?

Written by admin Apr 24


I haven’t…and if he is charging you then just forget it. Just about any information you could possibly need for twitter marketing is available free online…just look up free ebooks…you’ll find a ton. Join a few forums and read the posts and you’ll also get great information for internet marketing…most of the guys are helpful (you’ll find out who the jerks are just by reading their posts) just make sure you start in the newbie sections first before posting questions that may have already been answered. If you need anything else feel free to email me thru my profile.

Good Luck!

How do I add a custom background on tumblr theme?

Written by admin Apr 24

I’m using the black and blue eyes theme by hudson. I also would appreciate it if you could help me get rid of the ‘twitter’ section, and also make the post section thinner…i think it has something to do with the padding?

thanks so much if you take the time to help me out.

To change the background find this part and replace the background part

body {
background: #6AD89F;
font: 12px "Helvetica Neue", Helvetica, Arial, sans-serif;

}

with this:
background-image: url(’images/gbck.gif’);
background-repeat:repeat;

so that it looks like this:

body {
background-image: url(’images/gbck.gif’);
background-repeat:repeat;
font: 12px "Helvetica Neue", Helvetica, Arial, sans-serif;

}

you put whatever background you want in the section where is says: images/gbck.gif

To get rid of the Twitter section, just hit control+f and type in twitter and hit next

and find: <h3>Twitter</h3> and delete it.

Now to make the post section thinner, using control+f type in content and when you

find this, change the width to your desired size.

#content {
width: 800px;
margin: -2px 0px 0px 0px;
padding: 50px 10px 10px 10px;
background: #FEF5CF;
-moz-border-radius: 5px;
-webkit-border-radius: 5px;
}

I really hope this helped you, if you have any questions feel free to email me.

Cash Gifting Opportunity Best Income Opportunity

Written by admin Apr 24

More and more people are joining Cash Gifting opportunities due to the immense success others are experiencing. Imagine even in today’s economy you too can live a wealthy lifestyle. Cash Gifting Programs are marketed over the Internet.  Initially some people consider Gifting Programs a business. However, Legal Cash Gifting is not a business at all. It is merely a group of like minded people who join the opportunity and bring other people along.

"Gifting" has changed countless lives for the better. People who were about to lose their cars and homes have been saved from financial ruin, college education’s have been made possible, and nearly forgotten dreams have come true, all from participation in "Gifting". "Gifting" is the fastest way to legally and ethically generate cash. According to the I.R.S. rules, I.R.S. Tax Code Title 29 and publication 950 say’s that you can gift up to $12,000.00  per year per individual with no taxation.

Now that you know that Cash Gifting Programs will help you make money online, it’s important that you join the right opportunity, for there are many but few that offer the best impact to attract other people under you to join. Ideally find an opportunity where they give you your marketing Web Site for Free. That way you won’t have to pay to develop a web site and won’t have to pay for web hosting.

Understand that any one can have a web site, however having a successful web site involves marketing so as to drive traffic to your web site. Today’s Marketing for Web Sites is multi faceted. Obviously there are millions of web sites to compete against. However there are the most successful web sites on page one of the search pages because of their marketing that helped them get there.

Video Marketing

The correct marketing for your Web Sites Traffic is paramount.  52% of Internet Traffic is Via Video’s. Makes sense that you would capitalize on that marketing opportunity. There are companies that will help you with Video Marketing. Find a Video Marketing company that will submit your marketing video’s to multiple Video web sites and Pod Cast’s and RSS Feeds.

Articles

A great way to get links to your web site is to create informative articles. There is software available that will allow you to auto submit your articles to hundreds of article web sites. Once you get the software set up, it will save you lots of time. This will create links to your site.

Social Web Sites

Joining Social Web Sites like “Twitter”  and MySpace etc, will be immensely valuable to you. It’s a great way to meet new people and let them know what you do. A powerful catalyst for viral marketing, social bookmarking websites are an excellent way to disseminate ideas and attract attention, traffic and links. These social bookmarking sites which will give you a platform to showcase your content and website to a large audience.

Press Releases

There are numerous web sites that will send out your press Release for Free. Here are the top 10 rules for a successful submission of your Press Release.

         .    Make sure the information is newsworthy.

  • Tell the audience that the information is intended for them and why they should continue to read it.

  • Start with a brief description of the news, then distinguish who announced it, and not the other way around.

  • Ask yourself, "How are people going to relate to this and will they be able to connect?"

  • Make sure the first 10 words of your release are effective, as they are the most important.

  • Avoid excessive use of adjectives and fancy language.

  • Deal with the facts.

  • Provide as much Contact information as possible: Individual to Contact, address, phone, fax, email, Web site address.

  • Make sure you wait until you have something with enough substance to issue a release.

  • Make it as easy as possible for media representatives to do their jobs.

Tips to maximize your cash gifting opportunity

  1. Choose a Gifting Group that includes a Free Web Site that allows you to brand yourself.

  2. Take advantage of the back office to tap into all the marketing that drives traffic to your site.

  3. Find the right Mentor that can work with you over and above what the Group offers.

  4. Realize that today’s marketing to drive traffic to your Web Site is multi leveled. To be successful you must have links to your site via; Articles, Video, Press Releases, and Audio.

To learn more about subjects like Cash Gifting   please visit  http://www.CashToWealthSystem.net

Richard M Weaving
http://www.articlesbase.com/business-opportunities-articles/cash-gifting-opportunity-best-income-opportunity-709482.html

Why Most Successful Home Based Businesses Use Social Media

Written by admin Apr 24

Nowadays all legitimate home based businesses have to consider the huge potential of social media to get their message across to potential customers. How effective you become at using this great resource will determine if your own enterprise will become one of the best home based businesses around, and develop a great ongoing income for you and your family

If you are not familiar with social media let me give you a few ideas of what it includes.

1. Blogging with a platform like WordPress or Blogger

2. Videos such as You Tube

3. Audio including podcasting

4. Micro-blogging like Twitter.com

5. Social directories such as Digg or Stumbleupon

6. Social networking with MySpace, Facebook and others.

7. And much more….

We are all getting used to these various forms of socially active media, and consider them to be a legitimate part of Internet marketing today. Therefore it only makes sense that any legitimate home-based business would include many of these forms of marketing their products online too.

This is especially true when it comes to blogging, because you can incorporate many of the other forms of social media into it. For example, it is very common to go to a blog today and be presented with an opportunity to watch a short video.

Most people today have got used to the availability of television at all hours of the day and night. When you go online, watching a video is a normal way to do that.

Many of the best home based businesses are now using video technology. This gives you the chance to include the name of your own website within the video picture itself. This is one way that you can market with videos, without having to learn how to create one of your own.

The idea of networking socially is actually centuries old, but the internet has really had a dramatic effect on how it is applied today. A very large number of people now have set up a profile of their own on social networking sites such as Facebook or MySpace .

You can now meet other people with interest in similar areas as you, and start to interact with them. It also gives you a great chance to build relationships with people which you can recruit into your business opportunity, or sell products to.

One of the great developments on the Internet lately has been the appearance of Twitter. We call it micro-blogging because you are allowed to post updates about yourself and your business in short little bursts.

When you add something you wish to discuss this will enable others who are your friends to know about it, and give them a chance to interact with you.

These are just a few ideas on why legitimate home based businesses now include social media. If you are not already doing so, you will be including some, or even all of these, into your own marketing mix eventually.

Alan Thomas
http://www.articlesbase.com/internet-articles/why-most-successful-home-based-businesses-use-social-media-701135.html